Gwen Richardson is an author, book coach, publicist and entrepreneur.  As an author, she has eight published books, seven non-fiction and one fiction. Her published books are as follows:

  • Weekend Wealth Transfer: How Black Churches Move Billions of Dollars Out of Black Communities and How to Move It Back (2016)
  • 21 of Satan's Schemes, Tricks and Devices (2016)
  • You Are Wonderfully Made: 12 Life-Changing Principles for Teen Girls to Embrace (Co-authored with her daughter, Sylvia Richardson, nominated for 2016 NAACP Image Award) (2015)
  • 101 Scholarship Applications: What It Takes to Obtain a Debt-Free College Education (Nominated for 2015 NAACP Image Award, originally published in 2014 with subsequent annual revised editions every January)
  • Amen Corner: How the National Media Shaped Public Opinion on Gay Marriage (2013)
  • Write It Right: The Guide to Self-Publishing Your Best Book (2013)
  • The Genesis Files (mystery/thriller) (2012)
  • Why African Americans Can't Get Ahead: And How We Can Solve It With Group Economics (2008)


As a book coach who specializes in assisting authors with non-fiction works, Gwen evaluates completed manuscripts, provides expertise with title development and cover image design, provides assistance and direction with the editing process, so authors will have a sleek, professional-looking finished product. Gwen provides As a publicist, Gwen provides a wide range of marketing services to her clients.  Her services include media promotion and contact, development of digital press kits and promotional videos, e-blast services to key markets and industry professionals, speaking engagements, book club marketing, book tour management, ghostwriting and editing.  Gwen focuses primarily on the book industry and her clients range from New York Times bestselling authors to authors with debut books.

As an entrepreneur, Gwen is co-founder of, the world’s largest African-American Internet retailer with over 20,000 products online.  Gwen and her husband, Willie, established in 1998. The web site receives more than 200,000 hits per month and has thousands of customers in all 50 states and internationally.  She has been an entrepreneur for more than 20 years.

Gwen has been a writer for most of her life.  She excelled in writing as both a child and a teen, winning writing contests in her formative years.   Her first writing venture that was published was a letter to the editor of the Washington Post while she was a student at Georgetown University.  She began writing political commentaries in the late 1980s and was published in several daily newspapers, including the Houston Chronicle, Atlanta Constitution and Philadelphia Inquirer.

Prior to establishing Cushcity, she and Willie published a national public affairs magazine, Headway, and she served as the publication’s editor. She was a monthly columnist for USA Today from 1996 to 1999, and her commentaries have also been published in the above-referenced daily newspapers, as well as the Detroit Free Press, Dallas Morning News and the Amarillo Globe-Times.  She has also been published in Editor & Publisher, Investor's Business Daily and Emerge magazine (which published in the 1990s).

In addition, Gwen is co-founder and national coordinator of the National Black Book Festival.  This annual event, held in Houston, Texas, attracts over 100 African-American authors from across the U.S. and is one of the largest indoor gatherings of Black authors in the world.

Gwen is a native of Newport News, Va., She resides in Houston with Willie and their daughter, Sylvia.  She is a graduate of Georgetown University with a B.S. degree in marketing.